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Importance of Mobile for Employee Referrals

Originally posted: August 5, 2013 on TrishMcFarlane.com

More than any time in our history, people are on the move.  You don’t walk down the street or down the hallway at work without seeing someone on their mobile phone.  From looking at social sites to texting to taking pictures, people just can’t live without their phones.  As companies incorporate mobile into many of their approaches, one great use comes to mind- employee referrals.
Whether they know it or not, your employees are meant to assist you in the recruitment process. After all, they’re the ones who are going to be working with new team members; it only makes sense if they are in the recruitment trenches with you. However, what happens when your employees are on-the-go or don’t work in-house? What’s the best way to streamline the referral process? By using mobile!
This infographic, compiled by social employee referral management platform Zao, illustrates the benefits of mobile in your employee referral programs, as well as some best practices when you get started. Some takeaways to note include:
  • 1 in 4 people who come to a career site are coming from a mobile device
  • Only 1 in 5 Fortune 500 Companies are mobile-optimized for recruiting
  • 66% of employees use two or more mobile devices at work

Check out the full infographic below and let us know your thoughts in the comments!

Zao-Mobile-972 (1)

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